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Science and nature intersect in The Whole Theory, our unique approach to holistic living solutions. The Whole Theory combines traditional, naturally-derived supplementation with the most contemporary scientific research. As a result, our incomparable products are “formulated in nature, rooted in science.”

The Whole Theory embraces tried and true nutritional solutions, using proven, all-natural ingredients, sprouted grains and naturally occurring minerals and vitamins. We’ve studied these elements for years, using scientific rigor to combine them into unique, proprietary compounds optimized for their synergistic impact.

Simply put, The Whole Theory offers optimal wellness for you and your pet.

The Whole Theory is meant to benefit both humans and their pets. To make our premium products available to the widest possible audience, we offer a special discount to customers who buy pet foods as well as pet supplements and human supplements.

Buy any of our pet foods (The Minimalist, Green n’ Clean, The Flexitarian), and receive a 40% Whole Theory discount on your simultaneous purchase of any number of animal and/or human supplements, with no limit on quantities.

This Whole Theory discount will be automatically reflected in your purchase total.

Robert and Laurens den Hoed
Robert den Hoed launched Molecular BioLife International some seven years ago. Years of work, study, and formal education in animal science, microbiology, and chemistry led Robert to develop a distinctive and effective suite of supplements, each designed for clinical application to a wide range of both human and animal conditions. With a specific focus on the development of unique collagens, the line expanded to the many selections you’ll find on our site.

Robert also worked to create efficacious foods, and, realizing that the human and animal parts of the business overlapped, these foods meet the very similar needs of both people and pets. They found another willing partner in Yasko, the family’s devoted German Shepherd, who has regularly tested our products with great enthusiasm! Yasko is a perfect example of a pet and friend who has benefited from The Whole Theory

More recently, the two created The Whole Theory as the philosophical support of their ideas for healthy living based on healthy diets and supportive supplementation. The Whole Theory embraces the synergy that results from a healthy diet, consistently applied with care and enthusiasm for both animals and their human companions. In order to make The Whole Theory experience available to the broadest possible audience, we always offer special discounts on combinations of food and supplements for both you and your pet.

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